DJI Osmo 360 Drops with Industry-First 8K/50fps: Insta360’s Worst Nightmare Just Arrived
DJI Osmo 360 Launches: 8K/50fps Camera at $549 | 2025(Image source:X)
DJI has officially thrown down the gauntlet in the 360-degree camera market with the launch of its groundbreaking DJI Osmo 360, a device that’s set to redefine immersive content creation. Launched on July 31, 2025, this powerhouse camera arrives with specifications that directly challenge industry leader Insta360’s dominance.
The DJI Osmo 360 marks DJI’s first entry into the 360-camera segment, and the company hasn’t held back. At its core sits an industry-first square 1-inch HDR imaging sensor, paired with native 8K/30fps recording capability that can push up to an impressive 8K/50fps. What truly sets this camera apart is its remarkable 100-minute continuous recording time at 8K/30fps—a feat no competing 360 camera has achieved.
Game-Changing Features
The DJI Osmo 360 boasts 2.4μm large pixels, significantly larger than the industry standard, delivering exceptional low-light performance even in challenging conditions. The innovative square sensor design utilises 25% more sensor area than traditional rectangular designs, translating to superior image quality while maintaining impressive power efficiency.
Content creators will appreciate the camera’s versatility. Beyond 8K capabilities, the DJI Osmo 360 captures stunning 120MP 360-degree photos and supports 4K/120fps recording with a 170-degree field of view. The device weighs just 183 grams and packs 105GB of internal storage, making it remarkably portable for such a feature-rich camera.
Built for Adventure
Durability hasn’t been compromised. The DJI Osmo 360 carries an IP68 waterproof rating and can operate in extreme temperatures down to minus 20 degrees Celsius. It’s waterproof up to 10 meters without additional casing, making it ideal for water sports enthusiasts.
The camera integrates seamlessly with DJI’s ecosystem, featuring compatibility with DJI Mic 2 for professional audio capture and magnetic quick-release mounting that works across the Osmo Action series. RockSteady 3.0 stabilisation ensures buttery-smooth footage even during intense action sequences.
Pricing and Availability
DJI has strategically positioned the DJI Osmo 360 at $549.99 for the Standard Combo—matching Insta360 X5’s price point while offering superior specifications. The Adventure Combo, priced at $699.99, includes additional accessories like an invisible selfie stick and multifunctional battery case.
Battery performance is another highlight, with the device reaching 50 percent charge in just 12 minutes and offering extended recording up to 180 minutes with the optional Battery Extension Rod.
The DJI Osmo 360 is now available through DJI’s official store and authorised retailers, with immediate shipping for pre-orders. For creators seeking cutting-edge 360-degree imaging technology, DJI’s latest offering presents a compelling alternative to established competitors in the market.
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Rashmika Kumari is a tech and gadgets news writer who loves exploring the latest innovations shaping the digital world. She covers smartphones, wearables, and emerging technologies with clarity and depth, bringing readers reliable insights and hands-on updates to stay ahead in the fast-moving world of gadgets and smart devices.
